Marketing and Communications Specialist

.Assist the Directors in executing strategies and tactics for the agency's overall communications plan. .Manage the design and production of print and electronic collateral including tool kits, posters, and flyer. Collaborate with staff, members, and partners in the creation and production of collateral materials. .Research and synthesize work and key messaging of parallel and partner organization .Coordinate with AA-CA3 and other chapters for common messaging and best practices. .Review messaging, based on current literature, on health burden and costs .Identify cultural preferences and practices of target population to incorporate into communications and materials .Plan, write and distribute external communications, press releases, e-newsletter and promotional materials .Write compelling, creative digital marketing content (i.e., web pages, social media, blogs, and Press releases) .Analyze website and social media statistics to measure overall outcomes of all efforts and adjust as needed .Summarize status of marketing/outreach activities and complete required reports

•A Bachelor’s degree in marketing, communications or similar field is required along with 5+ years of experience or master’s degree. Experience in the health care industry is preferred. •Ability to interpret contracts and develop tracking systems and policies/procedures to meet goals. •Intermediate to advanced experience with creating content and tracking social media data. •Experience with market segmentation. •Ability to write for a professional audience and the public. •Ability to work with diverse populations. •Self-motivated, independent worker who can also work as a team player. •Detail oriented, able to enter data accurately. •Some evening and weekend meetings required. •A positive attitude. •Proficient with MS Office suite (including PowerPoint presentations and Excel), Constant Contact, Adobe Creative Suites, WordPress, Canva, and Hootsuite.

• Increase visibility of AAP-CA3 in the community. • Provide outstanding customer service and support to donors, volunteers, staff and community contacts. • Remain current on legislation and ethical practices pertaining to projects.

Minou Sadeghi